blog created by Paul Sheals giving advice on Search Engine Marketing in order to help raise money for young Judo players trying to compete in the 2012 Olympic Games.
Wednesday, December 21, 2011
Social Media Marketing Book - Paul Sheals Rocketfish
I have been working on a series of books and videos for the past 14 months. The original idea was to write a traditional book and try to get it published but as the subject matter is all to do with online marketing I felt it would be an interesting experiment to write, design, publish and promote everything online using all the techniques described within the books themselves - this way I will live and die by the stuff I write! I will be writing about the results and experience in later books and articles. The SEO Books have been written in a different way to anything I have come across over the past 14 years mainly because of the frustrations I have experienced. Most of the books I have read spend a lot of time discussing the theory and talk about each subject conceptually but never offer real, tangible methods to generate a lead or sale immediately. Small Business owners need instant gratification and so these books deliver that and I guarantee that after every chapter their will be at least one thing you can implement to generate extra leads sales or bookings. There is a supporting blog with great current articles at Paul Sheals Rocketfish and you get the chance to preview all the books and videos.
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